You are correct that it isn't a totally direct connection. JK is pretty outspoken against the LGBTQ+ community and there is an LGBTQ+ community. A pretty common form of protest against a person and their ideas is to donate money to a charity supporting the idea they're against rather than spending the money on their product. The links provided by OP are to VT specific organizations, which is why it seems relevant here.

I would argue some of them are. In my mind, Tesla is the electric equivalent of a Lincoln. Technically gets the job done, but also mostly a flashy status symbol. As electric (and even just hybrid) moves into more common and accessible brands like Subaru, Toyota, and Honda I think we'll see that mind set continue shifting.